McPete Sez Newsletter



Allure Leather




Studio Time

Tia Lyn 

International Lingerie Shows

Esty Lingerie

McPete Sales

The Underfashion Club

Styles Fashion

US Port Strike Averted
Page 1

Textile Mislabeling
Page 1

Eldorado Announces 
Launch of Updated Brand
Page 1

Bangladesh's Fuel Price Hike Hits Clothing Industry
Page 1

International Halloween Show
Page 2

I Want Candy
Page 2

When Everyone Else Out There is Just Uniform…it’s Good 
to Have Fever on  Your Side!
Page 2

Baci Lingerie Joins Halloween & Party Expo in Houston
 Page 2

McPete Sez
Page 2

Fab Foundations:
Golden Globes at the Golden Globes
Page 3

Legendary Swimshow 
Makes a Splash With 2013
Expansion Plans
Page 3

Eldorado Launches 
The Eldorado Icon
Page 3

Lipgloss & Lace: Double Divas
Page 3

Ask the Gozooko Guys
Page 3

Ask Andy
Page 3 to Donate Percentage of Monthly Revenue 
Australia Zoo Wildlife Warriors
Page 4

Sportsheets® Celebrates 20 Years of Award-winning, 
Precedent-setting Success
Page 4

The Addict Expose: Dottie’s Delights Spring/Summer 2013
Page 4

California Exotic Novelties 
Wows January ANME
Page 5

Evil Angel Again Snags Most 
AVN Nominations
Page 5

We Accept all
Major Credit Cards for Advertising

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Job Search Woes 
Catherine, a RN, was unhappy with her job, so she submitted her resignation. She was sure she'd have no trouble finding a new position, because of the nursing shortage in her area. 
She e-mailed cover letters to dozens of potential employers and attached her resume to each one. Two weeks later, Catherine was dismayed and bewildered that she had not received even one request for an interview. 
Finally she received a message from a prospective employer that explained the reason she hadn't heard from anyone else. 
It read: "Your resume was not attached as stated. I do, however, want to thank you for the vegetable lasagna recipe." 


050107  to Donate Percentage of Monthly Revenue Australia Zoo Wildlife Warriors, the erotica and sexuality website designed and maintained for women by women, continues their philanthropic donation program and is pleased to announce that Australia Zoo Wildlife Warriors was the organization as voted by the subscriber community for the month of December.
Australia Zoo Wildlife Warriors Ltd was established in 2002, initially by Steve and Terri Irwin, as a way to include and involve other caring people to support the protection of injured, threatened or endangered wildlife – from the individual animal to an entire species. Australia Zoo Wildlife Warriors strives to be the most effective wildlife conservation organization in the world through the delivery of outstanding outcome-based programs and projects, inclusive of humanity.
For more info, please go to takes time and consideration that each organization is chosen based on a commitment to excellence, accomplishment of stated goals and ratio of funds distribution (direct application to the cause vs. administrative expense). The list of potential beneficiaries includes social, medical and environmental charities that get little attention and deserve so much more. Some are large associations known for touching lives in positive ways. Others are small but cutting-edge research foundations determined to cure debilitating diseases. Still others are cultural and community outreach programs devoted to enriching lives.’s members will select each month’s beneficiary – giving women a voice in ensuring dollars go where they will do the most good.
Each month’s beneficiary will be announced at the beginning of the following month. Organizations and foundations that would like to be included may email offers an extensive, evolving source of information and entertainment from bold and brassy to tender and traditional. Providing a safe place for women to explore their sexuality, the company continues to grow the website's scope in order to reach a wider audience of women interested in high quality, intelligent erotic content.
Because no woman is an island, embodies a community where women can relax, enjoy, learn and feel good about being sexual, sensual beings without sacrificing personal ethics. encourages each member to approach her journey at her own pace: Content is arranged by levels, each clearly annotated with its degree of explicitness. After all, women may be curious about what a guy has, but they’re more interested in discovering how he uses it. was recently profiled on ABC’s Nightline., one of the largest and most read women’s fashion and editorial websites in the world, listed as “one of the websites to see,” describing the website as the best place for movies and advice, plus “it has a hunky guy photo gallery.” The International Business Times has recently heralded, as well.


The Addict Expose
                                 by Treacle
Dottie’s Delights Spring/Summer 2013

I’ve been a fan of Dottie’s Delights since 2009, and the thing I love most about this brand is how it manages to feel both very, very vintage and very, very fresh all at the same time. This is pin-up lingerie for a new generation, with on-trend colors, modern sizing and regularly updated styles. Never tired, stale, or boring, Dottie’s Delights has me excited about pointy bras, high waist knickers, and gartered girdles all over again. What’s your take on the new Spring/Summer range?

***Treacle is a 25 year old knickers junkie who started writing because her  friends threatened to tape her mouth shut if she didn’t stop talking about her underwear. As a blogger, she interacts constantly with the people this industry needs most—customers. The Addict Expose is all about bringing you, the lingerie store owner, the perspective of the lingerie consumers.  She welcomes lingerie lovers of every nation and persuasion to her blog, The Lingerie Addict. ***

New White Label Catalog Makes Ordering Easier 
Baci Lingerie releases the White Label Refresh catalog. Now there is a simpler, more organized and elegant way to order items from Baci’s bestselling collection. The new catalog is arranged by article and style to assist retailers quickly look through Baci’s inventory.
The White Label is Baci’s most affordable line of lingerie. A celebration of sexuality, it appeals to the playful, erotic nature of those with seduction on their mind. The recently added Plus Size selection helps empower women of all shapes and sizes to embrace their sexy side.
Significant changes to the White Label’s packaging further bolsters the brand. In addition to the boxes being stronger, more vibrant, and easier to read, they are also presented in four different sizes to allow quick and easy differentiation of products.
To receive a copy of the White Label Refresh catalog featuring top sellers and plus sizes from the collection, email

Sportsheets® Celebrates 20 Years of Award-winning, Precedent-setting Success
Pleasure product manufacturer commemorates two decades of memories & milestones
Sportsheets® International is commemorating 20 years of outstanding success in business with a rich history filled with prestigious awards, one-of-a-kind product lines, and unparalleled customer service. Starting with the debut of the original Sportsheet™ bondage bed sheet and followed by landmark milestones, media acclaim, and innovation, Sportsheets' 20thanniversary will be celebrated with new launches, big plans, and customer specials all year long. 
After the Sportsheet™ first launched in 1988, mainstream media outlets including Penthouse and Men's Journal recommended the bondage bed sheet to couples across the nation. After Sportsheets® officially incorporated in 1993 the company developed a series of product lines that would become must-have retail mainstays synonymous with keeping couples connected® – literally and figuratively.

"We started with an idea for an easy-to-use soft bondage tool and now have a lineup of specialty brands designed for couples to enjoy around the world," Sportsheets® President Julie Stewart said. "Over the last two decades editors at Details, GQ, INC, and TIME (to name a few) all have highlighted or recommended Sportsheets® products and with society's new and excited interest in soft bondage following the recent erotic fiction craze, Sportsheets® is perfectly poised to continue bringing couples what they want: better sex!"
To kick off its 20th year, Sportsheets® has revamped its signature packaging with a sophisticated and luxurious look that illustrates the quality and refinement that has made it a trusted and popular brand. The new packaging will make its industry debut at the upcoming 2013 ANME Founders Show along with a preview of the company's newest product releases and merchandising plan-o-grams.
A full-color Sportsheets® timeline will be featured in the brand new 2013 catalog and the company's latest ad campaign to highlight some of the company's – and the world's – most memorable and noteworthy events. Check it out this month!
For ordering information, please email, or call (800) 962-4606.
For more information about Sportsheets®, please visit
Sportsheets® International has helped ordinary couples find new pleasure and explore new positions together with specialized "relationship tools" since 1995, when the Sportsheet Bondage Bed SheetTM sexual positioning and restraint system broke into the market. The company now offers more than 300 specialty items, including the Sportsheets Premium restraints, sexual positioning products, and strap-on harnesses; the ManboundTM collection for gay couples; Naughty Night Out® bachelorette line; Tease the SeasonTM Christmas novelties; XOXO2U Collection of Sportsheets-inspired romance; and the award-winning Sex in The Shower® collection. All of the company's brands individually and collectively support its goal of Keeping Couples Connected!®

AEE Presents In-Depth Interview With 'It' Boy 
  James Deen Jan. 19
The AVN Adult Entertainment Expo, which will celebrate its 15th year at the Hard Rock Hotel in Las Vegas, has announced a fan seminar for those who want the inside scoop on what adult and mainstream actor James Deen has been doing over the last year. 
An Hour With James Deen: Porn's New Poster Boy Dishes on Life in the Biz and His Trip to the Other Side will be a special fan seminar being held on Saturday, January 19 at Vinyl, inside the Hard Rock Hotel. The seminar will begin at noon. 
Can we finally say porn has become mainstream? The most recent crossover phenomenon is adult actor James Deen. With magazine articles written about his appeal to women and leading roles in major motion pictures written specifically for him, there's perhaps no better person to discuss the highs and lows of being a media darling from adult. In this panel, which is open to fan attendees of AEE, Deen sits down for a one-on-one conversation about the mainstream spotlight that is shining on him these days.
"With the extraordinary amount of attention James has attracted over the past year, this stands to be one of the most buzzed-about events at AEE, and I'm very stoked about moderating it, said Peter Warren, senior editor at AVN. Not many people have had the chance to experience a conversation with James Deen live and in person, and I think it's going to be a lot of fun. I told him we could drink wine and smoke cigars. He liked that idea." 
All fan, trade and press attendees can go to for the 2013 AVN Adult Entertainment Expo (AEE), which will be held in January at the Hard Rock Hotel in Las Vegas. AEE will showcase an incredible lineup of the biggest names the adult industry has to offer, the hottest adult stars from around the world, a robust trade seminar program, stage shows, musical performances, and a first look at the cutting-edge technology behind some of the most innovative sex toys and novelties on the market today, and in the future. The festivities run from Wednesday, Jan. 16 through Saturday, Jan. 19, 2013. 
One of the largest adult trade shows in the world, AEE brings together an exciting and unique experience for everyone within the adult entertainment industry. AEE trade registration includes the AVN Novelty Expo (ANE), the industrys leading B2B trade expo for pleasure products, the AEE Trade Show, and the AEE Fan Fest, giving fans never-before-seen access to the industry and its participants.
The AVN Adult Entertainment Expo is a one-of-a-kind trade show experience that combines business-to-business transactions, networking, knowledge-sharing, talent appearances, and special presentations for the public. The largest event of its kind, AEE showcases the most comprehensive collection of adult talent, exhibitors and products, which attracts buyers and fans from around the world.
AEE will be presenting more than 10 official parties held throughout Las Vegas, where attendees of the expo have the opportunity to upgrade their tickets to attend these events.
Wednesday is restricted to trade attendees only, and special trade only hours on Friday and Saturday will restrict access to industry professionals and the media in order to permit exhibitors to make and build business and media contacts before fans are allowed into the Expo. Trade registration provides badge holders access to all AEE and ANE seminars, the main exhibit hall during all show hours, and the AVN Novelty Expo. Special Fan Tickets are also now available at fall discount rates. The VIP Fan Package includes access to the Fan Fest featuring over 300 adult stars, separate VIP Entrance, dedicated registration area, AEE Show Directory, and a complimentary T-shirt for $85. General Fan tickets are available now.
The 2013 AVN Adult Entertainment Expo sets the stage for the 30th annual AVN Awards Show, which will be held Saturday, Jan. 19, 2013, at The Joint at The Hard Rock Hotel & Casino Las Vegas. The 30th annual AVN Awards is the premier gala of adult video and recognizes titles, individuals, and companies for contributions to and excellence in the industry. Please note that a separate ticket is required for admission to the AVN Awards.
To exhibit at the 2013AVNAdult Entertainment Expo, please contact our sales team at or (818) 718-5788. All fan, trade and press attendees can go to

......The Lingerie Maven 
I have been in the Intimate Apparel business for 47 years. From shipping, office work and customer service, fit model, showroom and road sales, to national sales manager, upper management, and design....I have done it all! And now, I hope to pass it on to you.
Though close to celebrating 50 years in the same business, of which 25 have been at Shirley of Hollywood, I still feel on the top of my game. I am as excited as ever about the merchandise and the possibility of aiding new and old customers with my wealth of expertise. Owning a retail store should be a wonderful and lucrative experience. In these tough economical times, a few choice pieces of knowledge can maximize your potential sales. After all, we all have to compete with the Macy's and Victoria's Secret Stores that have lured away customers with their sharp merchandising and low prices. There has to be a reason to shop at your store. 
Let me share some of my ideas and experience with you. And, it is all free from Shirley of Hollywood...our gift to you. So email me at my new address: I will promptly answer and gear my answer to you personally. 
Good selling, 
      "Hey" Need a Vacation?
     Try these get-aways..

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   The McPete Sez Lingerie Newsletter & Women's Wear Journal  

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