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In This
Issue

NandoVision

Risque Wigs

Gozooko

Studio Time

Tia Lyn 
Lingerie


International Lingerie Shows

McPete Sales

The Underfashion Club


Styles Fashion

Articles Of Interest

McPete Sez Celebrates 300th Issue
Page 1

Giveaway Winner Announced
Page 1

Sneak Peek Video of The 
International Lingerie Show
Page 1

Trade Pacts Extended
Page 1

CurveNV 
Page 2

So Curve So Swim Fashion 
Show
Page 2

Intimate Graphics-
Vibratex Debuts Violet at ILS
Page 2

Business and Technology
Page 2

Create Lingerie: Videos - Soak Jesus Fernandez, The Little Bra Company
Page 2

McPete Sez
Mailbag
Page 2

Fab Foundations
Page 3

Three Easy Ways To Make 
Your Press Release Stand Out
From The Pack
Page 3

The Lingerie Journal 
Goes Print
Page 3


So Curve So Swim Fashion 
Show Continued

Page 3

Ask the Gozooko Guys
Page 3

Ask Andy
Page 3

So Curve So Swim Fashion 
Show Continued 
Page 4

Sportsheets Implements QR
Technology
Page 4

The Addict Expose
Page 4

High Tech Garments Meet Fashion with INTIMACY 2.0
Page 4

In The Toybox with Alexandra Cage
Page 5

So Curve So Swim Fashion 
Show Continued 
Page 5

MCPETE SEZ CLASSIFIEDS
Page 5

The Buzz
Page 5

Reps Corner
Page 5

Shows & Events
Page 5




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In The Toybox
                   With Alexandra Cage
Hoping everyone is enjoying a vast selection of toys I am bringing you for this holiday season. Searching high and low to bring you only the best! 



Waterproof Jack Rabbit, Cal Exotics
Just when you didn’t think the rabbit could get any better, Cal Exotics brought us the Waterproof Jack Rabbit. Available in 2 colors and 2 varieties of beads, these rabbits have independent rotation and vibration motors and feature metal beads rather than plastic ones. Not for the beginner but a favorite of advanced rabbit users, this toy is a #1 Best Seller!






Janine’s Pirates Cove, Digital Playground
Based on the best selling adult film from Digital Playground comes the PIRATES toy line. This particular toy, the Pirates Cove, is an advanced stick vibe with velvet coating, faceted jewels and features a print motif based on Janine Lyndemeuller’s own tattoos. It is phthalate free and splash proof. A toy designed for long term use.






Climax Kit, Topco Sales
These newly introduced kits feature fun and flirty designed packaging and are designed for the entry level user. Retails under $25.00, kits contain a stick vibe, nubbed sleeve, love ring and nubbed vibrating bunny ring for a truly customizable experience. Available in 4 colors. 





2 to Tango, System JO
Hands down one of the most popular couples lube kits on the market. This set features a stimulating and exciting lube for her and and for him, an intensifying, prolonging lube that when combined with the females lubricant give a sensation you wont soon forget! Contains no harmful sugars!




Pink Unity, Empowered Products
Fans of the original PINK lubricant rejoice! This hybrid lubricant fuses polymers of water and silicone together to bring you a long lasting lubricant that wont quit on you! This lube is specifically designed for women, is glycerin free, non staining and has a convenient squeeze bottle. The texture is truly amazing.




Enter to win a prize package worth $200 containing an assortment of adult items from Cal Exotics, Doc Johnson, Sport Sheets and more. Email win@mcpetesez.com with your name, zip code and if you are a retailer or consumer. Entries are accepted from November 1, 2011 to December 31, 2011. Winner will be announced January 1, 2012 of McPete Sez. Entries must have all required information in order to win.
By entering in this giveaway you agree to have your email added to the McPete Sez mailing list. We do not give out/sell/or redistribute any personal information. 
All giveaway items are brand new and labeled for retail sale.
Giveaway is open to US residents 18 and over. Entries must be received by December 31, 2011 and winner will be announced in the  January 1, 2012 of McPete Sez. Prizes subject to change based on winners zip code & on local ordinances related to obscene materials.

**Alexandra Cage is a manufacturers rep for Magic Silk Lingerie, Male Power Lingerie and Eldorado Trading Company. She has over 10 years experience in the adult industry and has re-merchandised a multitude of stores as well as assisted in the re-education of their employees, helping to reestablish the stores’ presence and reach a wider audience. She can be reached at pinkmynx@gmail.com 

Sex & Mischief at eroFame
From the sunny shores of San Diego to the bright lights of New York City, Sportsheets' latest line of adult toys, Sex & Mischief, has been blowing away retailers throughout America. And after a very promising debut at the 2011 eroFame convention in Hanover, Germany, it appears the product also translates perfectly to European audiences as well. 
Jane Bowles, Director of the UK-based company, Creative Conceptions, was impressed at the attention the Sex & Mischief line garnered. "Visitors to eroFame were instantly drawn to the new Sex and Mischief Collection by its stunning black and white imagery and striking packaging. Initially, people were attracted by the beautiful, high fashion inspired look of the brand, and after investigating the products, they became even more delighted when they heard the incredibly competitive price!"
Sportsheets' president, Tom Stewart attended the trade show and was enthusiastic about the response. "Creative Conceptions did an amazing job displaying and promoting the brand," and added, "Our product was well-represented at eroFame by both Creative Conceptions and Tonga. Each company said buyer response was excellent and they've taken lots of orders."
Seated in his office back in the states, Stewart predicts this latest line will be a success across the Atlantic. "The look of the packaging and the price is right on target for the European market. I firmly believe Sex & Mischief is destined to become a major brand in Europe."
Sex & Mischief is available through distributors Creative Conceptions and Tonga.   

California Exotic Novelties Augments Bound by Diamonds
New Vibes and Harness Now Available in Popular
                 Fetish Play Collection
California Exotic Novelties augments the popular Bound by Diamonds Collection with six new products. The fetish play collection is now the home of several, elegant new vibrators and a sexy heart-shaped harness.
“Bound by Diamonds quickly became one of our most popular collections when we introduced it last year,” says Susan Colvin, President and CEO of California Exotic Novelties. “The new items really enhance the entire line and are sure to be as popular as their predecessors.”
Vibrators are among the newest additions to the predominately fetish line. 
The Diamond Remote Control Bullet, Diamond Lover, Diamond Teaser, Diamond Massager and Diamond “G” are all elegant vibes bedazzled with Bound by Diamonds’ glass crystals. They all come in black and feel luxurious to the touch.
“Stores can’t get enough of Bound by Diamonds,” says Jackie White, Vice President for California Exotic Novelties. “The Collection merchandises amazingly well together. I highly recommend displaying the entire line using the CalExotics Bound by Diamonds Plan-o-Gram.”
In addition to the vibrators in Bound by Diamonds, a new harness also takes the stage. Bound by Diamonds-2-Piece Hearts of Love Diamond Harness is a black patent leather harness padded for comfort. The attractive heart-shaped base is adorned with the signature white glass crystals and uniquely shaped like a heart.
Al Bloom, Director of Marketing for California Exotic Novelties, comments, “Bound by Diamonds is known as a collection of supple patent leather fetish gear and playwear for beginners and intermediate consumers. Now the collection is accessorized with powerful vibrating products, too. 
They entire line is elegant, sophisticated, and priced-right!”
The latest products from Bound by Diamonds are in stock now and available from California Exotic Novelties.
About California Exotic Novelties
California Exotic Novelties is the nation's leading manufacturer of adult toys and novelties. Since 1994, the company has been at the forefront of research and development of products to enhance the sexual experiences of women, men and couples. From its 200,000 square foot operations center in Chino, California, CalExotics maintains a network of manufacturing and distribution facilities worldwide. Its products are available online and from retailers throughout the world.  www.CalExotics.com 

Fleshlight Makes Lohan an Offer
With the recent news of Lindsay Lohan posing for Playboy, Fleshlight, makers of the #1 Selling Male Sex Toy has offered to sign Lindsay Lohan as one of their exclusive Fleshlight Girls. Fleshlight is offering Lindsay Lohan $1 million if she decides to join the Fleshlight Girls club. The company proposal to Lindsay Lohan can be read at Fleshlight.com/LindsayFleshlight
The Fleshlight Girls line of products are exact molds of porn star's most intimate parts. Some of the porn stars that are currently signed as Fleshlight Girls include Stoya, Jenna Haze, Lisa Ann and Jesse Jane. The girls’ butts, mouths and vaginas are molded and offered to their fans as a one-of-a-kind sex toy. 
Steve Shubin, CEO of Fleshlight replied, "This is a perfect way for Lindsay to immortalize her body parts and it allows her fans to connect with her in a whole new way." 
With over four million Fleshlight products sold, Fleshlight continues to produce the highest quality sex toys for men. 
For more information, visit Fleshlight.com
About Fleshlight:
Fleshlight was started in 1995; patents were received in 1998. The company made its large online retail venture in 2001. Before Fleshlight went online, product creator, founder and mastermind Steve Shubin was molding the individual Fleshlights himself and hand delivering the final products to retail stores like Good Vibrations. By taking the product online, the company became one of the first adult manufacturers who took their product direct to consumers. In 2006, Fleshlight started molding adult stars and launched the Fleshlight Girl Division, which has grown into the power house brand with exclusive molds of the world’s most famous and respected adult film stars. As the number one selling male sex Toy Company, Fleshlight offers patented Real Feel Superskin TM texture toys. The company’s line of adult toys includes the Fleshlight Original, Ice, Stamina Training, Sex-in-a-Can, Fleshlight Vibro, FleshJack, and the World Famous Fleshlight Girls Toys. The company is based in Austin, Texas, and all Fleshlight products are 100% American made. Over 4 million Fleshlights have been officially sold, around the world.

Sportsheets Launches Tease 
      the Season Collection
Sportsheets has released the Tease the Season collection of holiday themed novelties that help put the sexy back into Christmas and the holiday season. These impulse items remind shoppers that adult products make the perfect gift for loved ones – especially if they're on Santa's "Naughty" list!
With a dearth of holiday-themed novelties appropriate enough to be unwrapped in front of family members, Sportsheets has put together a set of holiday stockings, satin eye masks, and decorations that are as festive to look at as they are fun to buy on a whim. While shoppers search for new vibrators, lubricants and sensual accessories, Tease the Season items act as the perfect upsell featuring festive gifts for couples, lovers and even friends.
"Seeing holiday items in an adult store makes the idea of giving a sex toy or lingerie as a holiday gift acceptable," Sportsheets Vice President Julie Stewart said. "People may not think of Christmas as a sexy holiday like they do Valentine's Day or Halloween, but Tease the Season suggests to shoppers that an adult item would make a great gift. Plus, being 'naughty' during the holidays is a great way to relieve holiday stress!"
Tease the Season's newest items include a soft red pillow featuring a secret hideaway compartment perfect for concealing that special romantic holiday gift under the Christmas tree, as well as red-and-white felt stockings that also provide a unique alternative to wrapping paper.
"The stockings remain one of the most popular Tease the Season items, as they have the classic feel that Sportsheets customers love," Stewart said. "The price points are great, and our customers were excited to see them back. Plus everyone loves the Tease the Season logo and the look of our packaging!"
For more information about Sportsheets®, please visit http://sportsheets.com,  email info@sportsheets.com, or call (800) 962-4606.

   EXXXOTICA New Jersey Announces Star-Studded Lineup
Top Celebrities Including Pro-Wrestling's Chyna Light Up Edison, NJ for the Nation's Largest Love & Sex Expo, November 4-6!
October 20, 2011, EDISON, NJ – Victory Tradeshow Management is proud to reveal its star-studded lineup for EXXXOTICA New Jersey, presented by HotMovies.com. From November 4-6, adult entertainment's leading performers will appear live at the New Jersey Convention and Expo Center. Included amongst the list of celebrities is pro-wresling's Chyna, who will be promoting her adult movies with Vivid Entertainment. The nation's leading love and sex expo continually draws top celebs, whether in New Jersey, Chicago, Miami or Los Angeles. Each show attracts over 20,000 attendees, who have the opportunity to meet, take photos with and receive autographs from the sexiest stars in the world. 
For more information about EXXXOTICA New Jersey, visit www.NJ.eXXXoticaExpo.com.  
Adult stars attending EXXXOTICA Los Angeles include: Seymore Butts, Belladonna, Gina Lynn, Savanna Samson, Mary Carey, Alexis Texas, Nyomi Banxxx, Ron Jeremy, Stoya, Riley Steele, Teagan Presley, Asa Akira, Sean Michaels, Lisa Ann, RubberDoll, Cherokee D'Ass, Allie Haze, Kelly Divine, Kristina Rose, Taylor Wane, Pinky, Misti Dawn, Gianna Michaels, Tanya Tate, Andy San Dimas, Joanna Angel, Adrienne Manning, Lexi Belle, Ann Marie Rios, Monique Alexander, Mr. Marcus, Kagney Linn Karter, Emy Reyes, Misty Stone, Courtney Cummz, Priya Rai, Sarah Vandella, Snakebabe, Gracie Glam, Kaylani Lei, Melanie Rios, Tasha Reign, Brandy Talore, Kirsten Price, Jules Jordan, Sophie Dee, Bridgette B., Roxy Reynolds, Justine Jolie, Candace Von, Mr. Pete, Brittany Andrews and close to 100 more. To stay current with the ever-growing list of stars, visit www.NJ.eXXXoticaExpo.com/category/stars-appearing.  
Also in attendance will be mainstream wrestling champion and Chyna. The muscular beauty recently starred in "Celebrity Rehab with Dr. Drew." Chyna will sign autographs at the Club Spotlight booth and promote her Vivid Celebrity DVDs, including recent bestseller "Backdoor to Chyna." 
"I always love doing the EXXXOTICA shows!" exclaimed Digital Playground contract star Riley Steele. "Getting to meet your fans is one of the best parts of the job! I love getting personal and catering to each every fan. Come by the Club Spotlight booth and pick up a copy of 'Fighters' and my Fleshlight, and you'll be all set! Also, I'll be hosting a VIP after-party Saturday night that you won't want to miss!" 
"We have a great list of new and returning stars headlining EXXXOTICA New Jersey," stated J. Handy, Director of Victory Tradeshow Management. "The show lends maximum visibility to celebrities looking to better engage their fans. Adhering to our reputation for having something for every curious adult, we welcome Chyna to the show and look forward to the large niche of wrestling fans she will draw. Additional stars will appear at Club Spotlight, as well as booths for HotMovies, AEBN, LA Direct Models, Jules Jordan Video and more." 
EXXXOTICA New Jersey's return marks the fourth straight year the nation's premier love and sex expo takes place at the New Jersey Convention and Expo Center in Edison, N.J. A key feature of this year's show is "Ladies Free Friday," which allows women free entrance to the event on the opening day of the expo. This promotion has proven to be an overwhelming success and has dramatically increased both female attendance and exhibitor retail sales. In association with the promotion, EXXXOTICA has a new "For the Ladies " section on the website. The ongoing blog features daily updates regarding EXXXOTICA's numerous female allures, such as the male dance revue and sexual wellness seminars. For more information, visit www.NJ.eXXXoticaExpo.com/For-The-Ladies.  
Attendees to EXXXOTICA New Jersey have the opportunity to upgrade to the popular VIP program, which includes a free EXXXOTICA messenger bag stuffed with hundreds of dollars worth of free stuff, collectable t-shirt and free admission to the official EXXXOTICA after-parties. For more info, visit: www.nj.eXXXoticaExpo.com/VIP
To purchase tickets, please visit the newly launched and redesigned official website of EXXXOTICA, www.NJ.eXXXoticaExpo.com/Tickets.  
www.eXXXoticaExpo.com
 
So Curve So Swim Fashion 
      Show Continued
                Photos by Jerome Hamilton


            
            
            
            

            
            
            
            
            




             






     The End.. See you in February

                 Bank Robbery 
After a laborious two-week criminal trial in a very high profile bank robbery case, the jury finally ended its 14 hours of deliberations and entered the courtroom to deliver its verdict to the judge. The judge turns to the jury foreman and asks, "Has the jury reached a verdict in this case?" 
"Yes we have, your honor," the foreman responded. 
"Would you please pass it to me," 
The judge declared, as he motioned for the bailiff to retrieve the verdict slip from the foreman and deliver it to him. 
After the judge reads the verdict himself, he delivers the verdict slip back to his bailiff to be returned to the foreman and instructs the foreman, "Please read your verdict to the court." 
"We find the defendant NOT GUILTY of all four counts of bank robbery," stated the foreman. 
The family and friends of the defendant jump for joy at the sound of the "not guilty" verdict and hug each other as they shout expressions of divine gratitude. The defendant's attorney turns to his client and asks, 
"So, what do you think about that?" 
The defendant looks around the courtroom slowly with a bewildered look on his face and then turns to his defense attorney and says, 
"I'm real confused here. Does this mean that I have to give all the money back?" 

************************************************* 
                  The Buzz
Do you or one of your co-workers have an announcement to make? A birthday, promotion, new baby, engagement, or wedding? 
Email their name, store name and city and state to   
            buzz@mcpetesez.com   Its Free!!
If you would like to include a picture, please send it as a JPG or GIF.

Steve Perry Joins Eldorado
     Trading Company
Sales vet tapped to spearhead bilingual sales efforts
Eldorado is proud to welcome Steve Perry to its growing team. As a bilingual account manager, Perry's impressive sales, cultural, and customer relations experience promises to be a valuable addition to the Eldorado family.
"In addition to his extensive sales background and focus on customer service, Steve has invaluable experience from being immersed in different cultures, making him a tremendous asset when it comes to perceiving and satisfying Eldorado's diverse customers' needs," says Karla Scott, Eldorado’s sales director. "We’re very excited to have Steve join the department and are looking forward to putting his multi-cultural sales talent to good use in better serving our customers."
Perry's longstanding experience in the online sales arena coupled with his expert Spanish language skills make him the ideal choice to lead the company's efforts in building lasting relationships with Eldorado's expanding Latin American customer base.
"I am very excited to be a member of Eldorado's talented team. My background in international business has driven me to look for opportunities like this one," says Perry. "Eldorado is poised to take advantage of growing foreign markets and I am ready to drive the initiative forward."
The Eldorado staff is delighted to have Steve on board and looks forward to the unique and varied skill set he brings to the sales department. 
About Eldorado
An award-winning distributor of adult toys and novelties, Eldorado is committed to providing products that enhance special occasions for adults everywhere. Eldorado prides itself on sensational service, outstanding product selection, and unsurpassed delivery to and for its customers. For more information please contact Eldorado's sales department at 800-525-0848, or sales@eldorado.net or visit www.Eldorado.net or www.EldoradoParty.com


    Music Legs Adds 
Robb
McCullough to Sales Team
Music Legs is proud to announce the hiring of Robb McCullough as their sales rep for all of Nevada.
"Robb brings many years of great service and customer knowledge to music legs, we are lucky to have him" said Mark Rosenfeld, National Sales Manager for Music Legs.
www.musiclegs.com 

Dorman and Lopez Join
          Sportsheets
Since its inception more than 18 years ago, Sportsheets has experienced exponential sales growth, having expanded its warehouse to accommodate fresh inventory, and now the company has developed its office space to house new additions to its sales and operations departments.
"We're elated to have improved our forecasting process with a new controller on staff, and with a new executive/marketing assistant we'll be able to channel product and sales details to our customers faster and more efficiently," Sportsheets Vice President Julie Stewart said. "We have a fantastic team comprised of strong and talented people, and we look forward to working together to further bolster the Sportsheets brand this coming year."
The new sales team includes Emily Dorman and Sylvia Lopez, two bright women who understand and communicate the company's core values of innovation, quality and stellar customer service to Sportsheets' customers and the industry as a whole.
"They are excited about the growth plan, and our customers love working with them," Sportsheets CEO Tom Stewart said. 
Joanne Queenin has been brought on as executive and marketing assistant, working directly with Julie and Tom to manage the marketing plan with a special focus on the Sex & Mischief collection, which already has taken the adult retail industry by storm since its July debut. "Joanne has brought a welcome organization to the marketing department," Tom said. "Our art team is excited about working with her and our customers love her quick response."
Sportsheets International
Sportsheets International has helped ordinary couples find new pleasure and explore new positions together with specialized "relationship tools" since 1995, when the Sportsheet sexual positioning and restraint system broke into the market. The company now offers more than 300 specialty items, including the Sportsheets Premium restraints, sexual positioning products, and strap-on harnesses; the ManboundTM collection for gay couples; Naughty Night OutTM bachelorette line; Tease the SeasonTM Christmas novelties; XOXO2U Collection of Sportsheets-inspired romance; and the award-winning Sex in The ShowerTM collection. All of the company's brands individually and collectively support its goal of Keeping Couples Connected!®" 
For more information about Sportsheets, please visit http://sportsheets.com,  email info@sportsheets.com, or call (800) 962-4606. 
For more information about S&M, please visit http://sexandmischief.com, email info@sportsheets.com , or call (800) 962-4606. 



      " Reps. Corner" 
                            Hey Sales Reps!.

Take on a new line?   E-Mail us for your Complimentary Listing.
                                    for 4 issues Free.
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Rep name           E-mail contact,           Name of the line



     Women's Wear & Textile Shows & Events for 
   November - December
              2011 Shows
Nov 4-6             Exxxotica NJ
             http://www.exxxoticaexpo.com/


 Please contact the show before going in case of date 
                        changes or cancellations.
        


For a complete list of 2011 shows click here! 
Note: We are still filling in show dates as we get them....
If you have a show in your territory please let us know.

                For Pete's Biography, Click Here

                      Advertise
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This "Free" newsletter goes out Twice Monthly to subscribers interested in receiving information on the Intimate Apparel and Women's Wear Industries.
All ads must be received by 4:00PM Eastern Time, four days prior to the 1st & 15th of each month to be included in the next issue (if advertising space exists) ads received after this time may be included, as determined by the editors.
You are receiving this Letter because you have subscribed at our WebSite or, at one of our many subscribe areas throughout the net or have attended one of the many Lingerie shows that we cover.
McPete-Sez  L.L.C.  86 Devon Rd, Mays Landing, NJ 08330
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Thanks to our Contributors:  
Andy Weinstock  (Ask Andy)
Mara Susskind Kalcheim (West Coast Watch)
Ginette Provost Flatow  (The Canadian Corner)
Patricia Fieldwalker (Undercover)
Deborah McGuffey (Exotic Fashion News)
Mercedes R. Gonzalez (What's Hot In Market)
Doug Churchill  (E-Tailored Rants)
Rodger Knights (Rodger's Ramblings)
Bubba  (Bubba Sez)
Kevin Everett  (Ask Kevin)
Russell Van Brocklen (Photographer)
Jerome Hamilton (Photographer)
Luis Paredes  (Intimate Graphics)
The Gozooko Guys ( Business & Technology)
Treacle (The Addict Expose)
Mandie Mutchie (Lipgloss & Lace)
Serene Martinez (Pink Bunny Pleasures)
Kerri Renae (Create Lingerie)
Fernando Cuestas (Videographer)
Ali Cudby  (Fab Foundations)

Alexandra Cage (In the Toybox) pinkmynx@gmail.com 
Hazel   (Lingerie Drawer
Holly Jackson www.thefullfiguredchest.com 

The contents of this newsletter do not necessarily reflect the opinions of McPete Sez LLC. 
McPete Sez LLC makes no warranties, either expressed or implied, about the truth or accuracy of the contents of information provided. 
McPete Sez L.L.C. Owner & Editor: Heather Briggs
Any part of this publication "may" be reproduced in whole, or in part, with the express written consent of the Editors. All rights reserved. (c) 1999-2011  The McPete-Sez  Newsletter

                          
          
Thanks for Coming,          
             See you again 
         November 15, 2011
     The McPete Sez Lingerie Newsletter & Women's Wear Journal