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In This
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Ellie
Shoes
Wild
DNA
Shoes
Delicate
Illusions
NandoVision
Risque
Wigs
Gozooko
Studio Time
Tia
Lyn
Lingerie
Coconut
Grove
International
Lingerie Shows
McPete
Sales
The Underfashion Club
Questfinder
Quick Commerce Credit Cards
Internetgazette
Styles Fashion
Articles Of Interest
Upcoming Events in NYC During Market Week
Page 1
'Germ-free Apparel'
Page 1
Pakistan & Korea Team Up
Page 1
FTC Looking for Comments on Labeling
Page 1
International Lingerie Show Videos
Page
2
Prym Intimates Launches 'Green' Line
Page
2
Intimate Graphics
Page
2
Business and Technology
Page
2
Undercover
Page
2
McPete Sez
Mailbag
Page
2
The International Lingerie
Fashion Show
Page 3
Create Lingerie
Page 3
Kama Sutra Names Preferred
Distributors
Page 3
Ask the Gozooko Guys
Page 3
Ask Andy
Page 3
Addict Expose
Page 4
The International Lingerie Fashion Show Continued
Page 4
Pink Bunny Pleasures
Page 4
New Styles Added to Liquid Onyx
Page 4
The International Lingerie Fashion Show Continued
Page 5
MCPETE SEZ CLASSIFIEDS
Page 5
The Buzz
Page 5
Reps Corner
Page 5
Shows & Events
Page 5
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Delta Galil Acquires KN
Karen Neuberger
Intimate apparel maker Delta Galil has acquired assets of sleepwear brand KN Karen Neuberger, from Russell Newman Brands in a deal worth US$4m.
The agreement includes ownership of the Karen Neuberger brand, inventory of finished products and open purchase orders related activities, the company reported.
The KN Karen Neuberger brand joins the Tommy Hilfiger and Lucky intimates businesses marketed by D2 Brands, a division of Delta Galil.
"I'm a huge fan of the brand and I'm confident in its continued success with Delta Galil," said Isaac Dabah, CEO of Delta Galil Industries Ltd.
"Using our strength in fabric innovation, marketing and distribution, Delta intends to expand the Karen Neuberger brand on a global scale."
"We expect sales to be in the US$20m range for 2012, and for this business to be accretive to the company's profits in 2012."
The International Lingerie
Fashion Show Continued
Photos by Jerome Hamilton
Funworld
Funworld
Funworld
Funworld
Funworld
Shirley of Hollywood & Ellie Shoes
Ellie Shoes
Shirley of Hollywood
Shirley of Hollywood
Shirley of Hollywood
Shirley of Hollywood
Shirley of Hollywood
Olivia by Shirley of Hollywood
Olivia by Shirley of Hollywood
Olivia by Shirley of Hollywood
Olivia by Shirley of Hollywood
Olivia by Shirley of Hollywood
Olivia by Shirley of Hollywood
Western Fashion
Western Fashion
Western Fashion
Western Fashion
Western Fashion
Western Fashion
Look for more photos from the International
Lingerie Show & Fashion Show in upcoming
issues of McPete Sez!
Paradise Marketing Partners
With Trojan to Bring
‘Midnight Collection’ to
Adult Retail
Paradise Marketing has announced a partnership with Trojan Condoms (NYSE:CHD) for adult channel management and distribution of Trojan Vibrations and the company’s brand new adult-retail-only Midnight Collection.
The Midnight Collection of intimate toys and is the most ambitious launch of sensual enhancement devices every marketed to the masses, with a promotion plan that includes national TV, print media, social media and Internet advertising.
This particular brand of Trojan products will be produced for and sold to the adult retail market exclusively, making this the most comprehensive and far-reaching branding strategy in the history of the adult market.
“Paradise Marketing is proud to provide the adult industry’s retail network with Trojan’s Midnight Collection, and it’s an honor to be the direct distribution channel of this technology,” Paradise Marketing CEO Dennis Paradise said. “The Midnight Collection will undoubtedly be a game-changer in the adult retail market, with years of trusted brand recognition and quality construction that will attract an entirely new shopper to adult retail outlets across the country.”
The Midnight Collection of intimate products will feature a wide range of styles, shapes and materials with suggest retail price points of up to $139.
Paradise Marketing will debut the Midnight Collection at the upcoming ANME Founders Show July 10-12 in Burbank, Calif., showcasing a series of freestanding countertop and floor displays with the iconic Trojan brand name on every item.
Paradise also will introduce a new Astroglide countertop display featuring 27 units, nine each of the top-selling Astroglide Natural, Astroglide X Silicone and Astroglide Original formulas. The company also will feature a special promotion on Kimono Condoms and showcase the full Astroglide and KY lines of intimate lubricant.
For more information, or to make an appointment to view Trojan’s Midnight Collection of adult products, please email Terry McGowan at
tmcgowan@paradisemarketing.com.
Paradise Marketing is the preeminent leader in the marketing and distribution of condoms, lubricants and other health-related items in the United States. Founded in 1978, the company markets the industry’s best-known and most-trusted brands globally and is proud to work with such brands as Vivid Condoms, Astroglide, Fleet enemas, Summer’s Eve, Trojan, Lifestyles, Durex and others. Paradise Marketing’s staff collectively holds a half-century of industry experience with unique insight into sales and marketing of health- and sex-related disposable products.
For product information, email info@paradisemarketing.com
or visit http://www.ParadiseMarketing.com
for order details.
Pampered Pigs
There was once a man from the city who was visiting a small farm, and during this visit he saw a farmer feeding pigs in a most extraordinary manner. The farmer would lift a pig up to a nearby apple tree, and the pig would eat the apples off the tree directly. The farmer would move the pig from one apple to another until the pig was satisfied, then he would start again with another pig.
The city man watched this activity for some time with great astonishment. Finally, he could not resist saying to the farmer, "This is the most inefficient method of feeding pigs that I can imagine. Just think of the time that would be saved if you simply shook the apples off the tree and let the pigs eat them from the ground!"
The farmer looked puzzled and replied, "What's time to a pig?"
*************************************************
 The Buzz
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Julie France Body Shapers Introduces New Julie France
Product Manager
Patty Jones, Special Accounts Manager for Eurotard since 2008, has recently been promoted into her new role of Julie France Body Shapers Product Manager. Mrs. Jones has worked extensively in the Julie France International Business Development Division throughout Europe and North America since
 her start with the company. Additionally, Patty's experience in the dancewear industry will aid her tremendously as the liaison between traditional dancewear and shapewear markets. "Working with Eurotard and Julie France Body Shapers over the past 3 years has been a wonderful experience and I am thrilled to take on the role as Julie France Body Shapers Product Manager", states Patty Jones.
"I am excited to have Patty join the managing team of Julie France Body Shapers. She brings with her a unique set of skills that will help us tend to detail while concentrating on our marketing goals for Julie France Body Shapers. Her dedication, ethical values, international experience, and attention to detail will benefit the company greatly", says Rodrigo Cano, General Manger of Eurotard and Julie France Body Shapers.
Eurotard/Julie France Body Shapers is a division of Atlanta, Georgia based manufacturing company Tolbert Yilmaz Manufacturing. Eurotard/Julie France Body Shapers has been providing high quality dance, body wear and shapewear for over 29 years. Eurotard/Julie France Body Shapers markets and sells to 55 countries and is recognized as one of the most significant and respected names in the business.
To learn more, please visit www.JulieFrance.com, or call 770-475-3045.
California Exotic Novelties
Hires New Sales Talent
Susan Yeager Montani Joins Novelty Giant’s Sales
Team as National Sales Director of Mass Market
California Exotic Novelties welcomes Susan Yeager Montani to the sales team as the new National Sales Director of Mass Market.
Susan Colvin, President and CEO of California Exotic Novelties, says, “Susan is a welcome addition to CalExotics. Her track record with sexual wellness products is exemplary and we’re excited to have her on the team.”
Montani is charged with cultivating mass market channels and opportunities. Montani’s background includes sales and marketing positions at Polo/Ralph Lauren, Boston Traders, Entertainment Publications, and most recently the Sinclair Institute.
“Susan Montani has proven expertise in sales generation, building customer relationships and developing overall brand awareness,” says Jackie White, Vice President of Sales for California Exotic Novelties. “We’re fortunate to have her talent on our staff.”
Montani joins California Exotic Novelties just in time to participate in the ANME—The Show and Tell in Adult Novelties Show. It takes place July 10-12th at the Marriott Burbank Airport. The sold-out B2B novelty trade show promises to be the largest yet with all the most prolific manufacturers and distributors together under one roof. The California Exotic Novelties booth will feature the impressive 545 page, full-color Super Catalog and showcase the Summer 2011 Product Release.
“I’m looking forward to attending this year’s ANME Show as the newest member of the sales team. I see a lot of opportunity for CalExotics products and collections and I’m eager to get to work,” says
Montani.
About California Exotic Novelties
California Exotic Novelties is the nation's leading manufacturer of adult toys and novelties. Since 1994, the company has been at the forefront of research and development of products to enhance the sexual experiences of women, men and couples. From its 200,000 square foot operations center in Chino, California, CalExotics maintains a network of manufacturing and distribution facilities worldwide. Its products are available online and from retailers throughout the world.
www.calexotics.com
Brett Douvia Joins Eldorado
Trading Company
Operations specialist named new outbound
warehouse supervisor
Eldorado is proud to welcome Brett Douvia to its ever-improving team.
With years of experience as an operations manager under his belt, Douvia has all the necessary qualifications to be
successful as Eldorado’s new outbound warehouse supervisor.
“Brett has been a great find for our organization. His strong leadership, people skills, and positive attitude have made him
an exceptional addition to Eldorado’s Warehouse Supervision Team. Brett will help us continue to strive for the best
customer service and satisfaction to be found in our industry,”  states Doug Hunter, Eldorado’s warehouse operations
manager.
Having worked for the largest chemical distributor in the country, Douvia’s background in warehouse management and
operations made him an easy pick for the position.
“Working for Eldorado is a great opportunity. I look forward to contributing to the team as much as possible and having a
long, tenured relationship with the company,” says Douvia.
Brett is an ex-Navy man, father of two, and avid drummer. When he’s not skiing, biking, or hiking, Douvia enjoys writing
children’s books -- three of which he’s published.
Eldorado is excited to have Brett on the team and looks forward to his invaluable contribution to the company.
About Eldorado
An award-winning distributor of adult toys and novelties, Eldorado is committed to providing products that enhance
special occasions for adults everywhere. Eldorado prides itself on sensational service, outstanding product selection,
and unsurpassed delivery to and for its customers. Eldorado started in the basement of a house in Eldorado Springs, CO
during November of 1974 and moved to its current location in Broomfield in August of 2003. For more information please
contact Eldorado’s sales department at 800-525-0848, or sales@eldorado.net or visit
www.Eldorado.net or www.EldoradoParty.com.
" Reps.
Corner"
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Women's
Wear & Textile Shows & Events for
July - October
2011 Shows
July 16-19
Swim Show
www.swimshow.com
July 30-Aug 2 Designer Showcase
www.lingeriedesignershowcase.com
July 31-Aug 2 NY Intimate Apparel Boutique Show
intimateapparelboutiqueshowny@gmail.com
July 31- Aug
2
CurveNY
www.curvexpo.com
Aug
11-14 Dallas Market Center
www.dallasmarketcenter.com
lslingerie@comcast.net
Aug 21-24 New England Apparel Club
Royal Plaza Trade Center
Marlboro Mass
rkeyes277@earthlink.net
Aug 22-24 Club Owners EXPO
www.storerotica.com
Sept 19-21 International Lingerie Show
www.spectrade.com
Sept
23-25
Miami Xposed
miami.xposedexpo.com
Oct
5-7
EroFame - Germany
http://www.erofame.eu/en
Oct 16-19 New England Apparel Club
Royal Plaza Trade Center
Marlboro Mass
rkeyes277@earthlink.net
Oct 27-30
Dallas Market Center
www.dallasmarketcenter.com
lslingerie@comcast.net
Please contact the show before going in case of date
changes or cancellations.
For
a complete list of 2011
shows click here!
Note: We are still filling in
show dates as we get them....
If you have a show in your territory please
let us know.
For
Pete's Biography, Click Here
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Thanks to our Contributors:
Andy Weinstock (Ask Andy)
Mara Susskind Kalcheim (West Coast Watch)
Ginette Provost Flatow (The Canadian Corner)
Patricia Fieldwalker (Undercover)
Deborah McGuffey (Exotic Fashion News)
Mercedes
R. Gonzalez (What's Hot In Market)
Doug Churchill (E-Tailored Rants)
Rodger Knights (Rodger's Ramblings)
Bubba (Bubba Sez)
Kevin Everett (Ask Kevin)
Russell Van Brocklen (Photographer)
Jerome Hamilton (Photographer)
Luis Paredes (Intimate
Graphics)
The Gozooko Guys ( Business & Technology)
Treacle (The Addict Expose)
Mandie Mutchie (Lipgloss & Lace)
Serene Martinez (Pink Bunny
Pleasures)
Kerri Renae (Create Lingerie)
Fernando Cuestas (Videographer)
Ali Cudby (Fab Foundations)
The contents of this newsletter do not necessarily reflect
the opinions of McPete Sez LLC.
McPete Sez LLC makes no warranties, either expressed or implied, about the
truth or accuracy of the contents of information provided.
McPete Sez L.L.C. Owner & Editor: Heather Briggs
Any part of this publication "may" be reproduced in whole, or in
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Thanks for
Coming,
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August 1, 2011
The McPete Sez Lingerie Newsletter & Women's
Wear Journal
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