|





Advertisers
In This
Issue
Storerotica
Sensual Mystique
Studio Time
Tia
Lyn
Lingerie
Interludes Lingerie
La
Lame, Inc
Shirley
of Hollywood
Delicate
Illusions
Coconut
Grove
JWS
Intimates
Tony Shoes
International
Lingerie Shows
McPete
Sales
Questfinder
Quick Commerce Credit Cards
Internetgazette
Styles Fashion
Sponsor's
For This
issue
Questfinder
Submit2
Internet Gazette
Articles Of Interest
Apparel Groups Call for TPA Approval
Page
1
Wacoal's Top Solution Bra
Page
1
Indian Cotton Import Duty
Page
1
April International Lingerie Show
Page 2
Buyers' Best Sellers
Page 2
Ask Andy
Page 2
McPete Sez
Mailbag
Page 2
April International Lingerie Show Continued
Page 3
Marks & Spencer's 'Mammary Tax'
Page 3
Ask Kevin
Page 3
April International Lingerie
Fashion Show
Page 4
Mone Buys Out Investors
Page 4
Figleaves Relauches Website
Page 4
International Lingerie
Fashion Show Continued
Page 5
The Buzz
Page 5
Reps Corner
Page 5
Shows & Events
Page 5
We
Accept all
Major Credit Cards for Advertising
Foreign Exchange Rates
International
Size Charts
Put
my Banner
on your Web-site,
Click here and Link it to
www.mcpetesez.com
|
Page 3
Jockey's Shapewear Survey
Apparel company Jockey International has found in a survey that many women still have concerns about
wearing shapewear, with nearly half saying they would find it uncomfortable.
In response, Jockey has launched a website dedicated to undergarment items that help slim, smooth, flatten and
flatter, it said.
"It's important for women to realize that shapewear has come a long way in recent years," explains Sally
Tomkins, senior vice president, design, research and development at Jockey International.
In its survey of 1,000 US women, the company found that nearly half (49%) of women say they do not wear
shapewear more often because they think it is uncomfortable.
More than one in ten (14%) said it was because they don't want anyone to know they are wearing shapewear
though, and nearly one in ten (9%) women said wearing shapewear makes them feel 'unsexy'.
6/12
The International Lingerie
Show Continued

Kari Loftin stands next to Meriah who is
modeling the
strapless G String by Shibue Couture and Jenny Buettner.
info@shibuecouture.com

Sarah Wallner and Kacee Pecue smile for the camera in the
Musotica booth, where you can find a wide variety
of
crochet
garments. musotica@yahoo.com

Artie Farrulla and Bernie Fatla hold stylish footwear designed
for the transgender, drag queen and cross-dressing customer
by Le Dame Footwear. ledamefootwear@tds.net

In the Fantasy Lingerie booth, Sean Monahan and Chris
Rollins smile for the camera. fantasy@fantasylingerie.net

Steve Marsili of Shirley of Hollywood, is
showing Mary
Ann Ostendorf of Lavender 'n' Lace H.O.T. packaged lingerie.
steve@chicagosexyapparel.com

Kara Oguschewitz holds a garment by Moonlight Serenade
where you can find plus size lingerie and
loungewear.
mserenade@spcglobal.net

Shalita Wong of Beauty & Ah Bee is showing
crystal
jewelry and accessories to Todd Alexander of Sensual Intimates.
contact@beautynb.com

Silvana Mayne stands next to Diego Mayne of La Fresca.
lafresca@lafresca.com

Payman Shaffa is surrounded by costumes by Underwraps.
pishaffa@yahoo.com Ph:
818-349-5300

Chico Bennani and Kenza Bennani smile for the camera in
the Burleska/Lostwear booth. info@lostwear.com

Cindy Michell is showing leather, bondage gear and accessories
by Brass Head to Donny Gilcrease and Jaymee Davis of JD's
Locker. brassheadinc@aol.com

Carla is modeling the CString and halter top by C String.
info@cstringdirect.com
See pictures from the International Lingerie
Fashion Show on pages 4 & 5
And more photos from the International Lingerie
Show in the June 15th
& July 1st issues.
22/24 www.delicateillusions.com
Carol Malony Forms
Strategic Alliance With
Russell-Newman, Inc
Carol Malony has formed a strategic alliance with Russell-Newman Inc. and will operate as a division of Russell-Newman, according to Jim Martino, Chairman of Russell-Newman, Inc.
Russell-Newman is one of the largest privately owned intimate apparel companies in the world, supplying most major retailers and sourcing its products from a developed supplier network in over 20 countries. Russell-Newman acquired St. Eve International in March 2008 adding to its product classifications branded and private label daywear. With the current alliance with Carol Malony, Russell-Newman has expanded its core sleepwear, loungewear and daywear product offering, to now include fashion bras and coordinating daywear. Carol Malony currently features two collections: Carol Malony Signature, a better line and Haute a designer line, which are sold at better department and specialty stores, in the United States and Internationally throughout Europe and Australia.
“We are very delighted to have Carol Malony join Russell Newman. This alliance represents the implementation of a brand strategy as Carol Malony, represents, tremendous growth potential as a premium designer brand.
Carol Malony brands are well-known for their fashion-forward design, as well as stylish lingerie, filling a niche for customers with a taste for the sexy but tasteful and luxurious intimate apparel.
Carol Malony has been a design force in the industry from the very beginning. She has owned, upscale lingerie boutiques in greater Los Angeles, has been a key designer and supplier for Victoria’s Secret, and at the onset of launching her two collections in the Fall of 2007, won the “Madam Figaro Award” and the “Ultra Modernite Trophy” for excellent in Lingerie Design at Salon de la Lingerie 2008, in Paris. Carol Malony products have been featured in: Marie Claire, Figaro, Intima, WWD, Linea, Contour, IAB, US, California Apparel News, E-Entertainment and many other noteworthy fashion and industry publications.
“We are pleased to announce the alliance of Carol Malony Designs,” said David Martino, President/CEO of Russell-Newman. “The Carol Malony team’s vision is that of a global independent brand strategy that reflects today’s woman, who wants femininity, and demands quality and inspiration everyday”. We are highly confident in the outstanding industry, product, selling, and management skills of the entire Carol Malony team, who will be instrumental in the continued success of the operation and growing the business. There will be benefits to Carol Malony Designs from working with Russell-Newman, and leveraging its strong operational focus and capabilities.”
“We are very fortunate to have partnered with such a well-respected designer as Carol Malony, and her talented staff who understands their customer and delivers product that retains freshness and surprise with an innovative approach to super-sexy but sophisticated lingerie”, said Nancy Marino, President of Carol Malony a division of Russell-Newman. “Together we plan to build a bigger, stronger Russell-Newman.”
“We are deeply committed to proactively building a large women’s intimate and children’s specialty apparel business by integrating and growing a global network of leading providers with strong brands, complementary product lines and customer bases,” said Eric Hamburg, President of Industrial Renaissance.
Terms of the transaction were not disclosed.
Russell-Newman was founded in 1939 as a manufacturer of women’s undergarments. Since its founding, the Company has evolved to become one of the largest privately-held intimate apparel companies in the United States, specializing in the design, development, marketing and distribution of all types of intimate apparel, with a current focus on sleepwear and robes. Russell-Newman has achieved its market-leading position through organic growth and a series of strategic acquisitions and licensing agreements that have expanded its product offering and customer channels. For more information on Carol Malony visit:
www.carolmalony.com
Industrial Renaissance Inc. is a Fairfield, Connecticut based private equity firm whose business mission is to build large, dominant, successful businesses in partnership with outstanding management teams. Industrial Renaissance backs companies and management teams where the firm’s involvement in business and operational improvements, strategic development, team building and capital formation add significant value. For more information, visit
www.indren.com.
Automotive Horror
As a senior citizen was driving down the freeway, his car phone rang. Answering, he heard his wife's voice urgently warning him, "Herman, I just heard on the news that there's a car going the wrong way on 280. Please be careful!"
"Heck," said Herman, "It's not just one car. It's hundreds of them!"
"Ask Kevin"
For all of your website questions...
Kevin and his wife have been retailing lingerie and adult products since 1988. They believe that a large portion of their business success came from the
addition of their websites to their retail store and that in today's fast paced
market, internet marketing goes hand in hand with any business.
Kevin's personal site design experiences include all levels of internet marketing and design including secure server ordering processes, merchant account integration, HTML editing, photo editing, graphic design and banner
advertisements. All of which are needed on a business style website.
Kevin also designs websites and consults clients who want to do more business online.
Kevin welcomes your questions and comments regarding website design, internet marketing, photo editing, domain registrations hosting and more. For serious website entrepreneurs, he recommends this course for complete Internet marketing training. Internet Marketing & Site Optimization Tips:
http://www.marketingtips.com/t.cgi/848190
You can ask Kevin your questions at
Kevin@mcpetesez.com
The "Ask Kevin" Column is an opinion Column and may
not necessarily reflect the views of
McPete Sez.
Hey Sales Reps !!!
Would you like to write an article for this newsletter? we are
looking
for information for our readers and if you have anything to
contribute please e-mail me.
End of page 3
|