Page
5
2/24
Adult Pop Up Books
Once used to lull preschoolers away from their mommies on the first day of
school, the pop-up book is now all grown up.
Now you can find pop ups with undressed adults, um, popping up in a number of intimate and graphic poses, Tom Cruise hopping up and down on Oprah's couch, and Elvis' jumpsuits jumping up off the page
"The Pop-up Book of Sex" (Melcher Media/Harper Entertainment, $29.95), 
an eye-popping, X-rated treatise with plenty of moving parts.
Among the erotic areas covered in the hands-on book are: the "Mile High Club," illustrated by a row of sleeping passengers, which, when pulled aside, reveals a partially clothed pair in the tiny restroom - his pants down and her skirt up; and an at-work spread in which a couple gets together in a conference room, sharing one of those multiposition ergonomic chairs. "You'll never think of corporate mergers the same way again," the accompanying copy reads.
These kind of books have matured, says "Sex" paper engineer Kees Moerbeek, because "more and more people are beginning to understand that pop-ups are an expression of art, and not simply a funny paper gimmick to flabbergast children.
Moerbeek, who lives in Holland, has worked on about 50 pop-ups in his career. He also designed the pop-ups in the recently released "Alfred Hitchcock: the Master of Suspense" (Simon & Schuster, $29.95), complete with moving knives, ropes and birds, and hidden Hitchcock cameos.
And although he's created lots of moving limbs and surprising sexual situations in the "Sex" book, Moerbeek wasn't given entirely free reign.
"The restriction was NOT to show any visible penetration," he says. "But it's so much more effective to give suggestions of sexual activity than revealing the actual act. 
"Everybody to whom I show this book is taking a lot of time with this spread to 'act' with the pull tab and make the man's head move in all kinds of directions. This action is clearly making them think, I guess. And that's exactly what we had in mind with this book."
Other recent 3-D releases for the all-grown-up crowd include "Hooray For the Bra" (Stewart, Tabori & Chang, $19.95), a brassiere history book that's surprisingly not all that titillating; "The Pop-Up Book of Celebrity Meltdowns" (Melcher Media, $29.95), which includes a moving scene from Paris Hilton's notorious sex tape and the slow-speed O.J. police chase which the reader can speed up with a pull tab; and "Graceland: An Interactive Pop-Up Tour" (Quirk Books, $40), which shows Elvis and his home in all its splendid tackiness, and in which there's even a pair of cardboard Elvis sunglasses you can pull out and try on.
"There are more pop-up books for adults than ever before," says Robert Sabuda, creator of a dozen, including the current 10th anniversary edition of his "The 12 Days of Christmas." "And the pushing of the envelope of what the material can be is American attitude, just going as far as it can go."
2/1/04
Virtual World
Veronica Brown is a hot fashion designer, making a living off the virtual lingerie and formalwear she sells inside the online fantasy world Second Life. She expects to have earned about $60,000 this year from people who buy her digital garments to outfit their animated self-images in this fast-growing virtual community.
But Brown got an unnerving reminder last month of how tenuous her livelihood is when a rogue software program that copies animated objects appeared in Second Life. Scared that their handiwork could be cloned and sold by others, Brown and her fellow shopkeepers launched a general strike and briefly closed the electronic storefronts where they peddle digital furniture, automobiles, hairdos and other virtual wares.
"It was fear, fear of your effort being stolen,'' said Brown, 44, whose online alter ego, Simone Stern, trades under the name Simone! Design.
Brown has reopened her boutique but remains uncomfortably aware that the issue of whether she owns what she makes -- a fundamental right underpinning nearly all businesses -- is unresolved.
As virtual worlds proliferate across the Web, software designers and lawyers are straining to define property rights in this emerging digital realm. The debate over these rights extends far beyond the early computer games that pioneered virtual reality into the new frontiers of commerce.
"Courts are trying to figure out how to apply laws from real life, which we've grown accustomed to, to the new world," said Greg Lastowka, a professor at Rutgers School of Law at Camden in New Jersey. "The law is struggling to keep up."
U.S. courts have heard several cases involving virtual-world property rights but have yet to set a clear precedent clarifying whether people own the electronic goods they make, buy or accumulate in Second Life and other online landscapes. Also unclear is whether people have any claim when their real-life property is depicted online, for instance in Microsoft's new three-dimensional renderings of actual real estate.
The debate is assuming greater urgency as commerce gains pace in virtual reality. In Second Life, where nearly 2 million people have signed up to create their own characters and socialize with other digital beings, the virtual economy is booming, with total transactions in November reaching the equivalent of $20 million. Second Life's creator, Linden Lab, allows members to exchange the electronic currency they accumulate online with real U.S. dollars. Last month, people converted about $3 million at the Lindex currency market.
Second Life's economy has been surging since Linden Lab made the unusual decision three years ago to grant users intellectual property rights for what they create with the Web site's free software tools. Thousands of people have created homes and businesses on virtual land leased from the site and are peddling virtual items as varied as yachts and ice cream.
Congress has taken note and is completing a study of whether income in the virtual economy, such as from the sale of gowns that Brown makes, should be taxed by the Internal Revenue Service. The Joint Economic Committee of Congress is expected to issue its findings early next year.
"There seems to be a lack of ground rules in an area that would have explosive growth in the next decade or two," said Christopher Frenze, the committee's executive director.
Though she grew up watching her mother at the sewing machine, learning the craft with each loving stitch of the family's clothes, Brown never considered making it a career until two years ago, when she entered Second Life. Within days, she studied up on the basic software skills and began designing virtual women's apparel from her home in Indiana. "When I design," she said, "I think about how the cloth falls and the sheen silk has compared to satin." She said she now spends 70 hours a week on her trade. Starting with four original outfits, she now offers 1,200 designs and has also moved into men's fashion.
Where Real Money Meets Virtual Reality, The Jury Is Still Out
But the rogue program, called a copybot, that appeared last month in Second Life underscored the need to clarify her property rights. After the attack, Linden Lab announced efforts to ban the program and encouraged users to report abuses. Some users argued that even stronger property protections were needed.
Flat Belly
A little boy walks into his parents' room to see his mom on top of his dad
bouncing up and down.
The mom sees her son and quickly dismounts... Worried about what her son has seen... she dresses quickly and goes to find him.
The son sees his mom and asks, "What were you and Dad doing?
The mother replies, "Well, you know your dad has a big tummy and sometimes
I have to get on top of it and help flatten it."
"You're wasting your time," said the boy.
"Why is that?" the mom asked puzzled.
"Well, when you go shopping the lady next door comes over and gets on her knees and blows it right back up!"
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