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Interludes Lingerie

La Lame, Inc

Shirley of Hollywood

Delicate Illusions

Coconut Grove

JWS Intimates

Tony Shoes

International Lingerie Shows

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Senate Passes Peru TPA
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TJX Settles Suit With Visa
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EU's Chinese Imports Monitored
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Palmers Textile to Purchase Lejaby
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Buyers' Best Sellers
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Ask Andy
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McPete Sez
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Warnaco's Calvin Klein Deal
Page 3

Virtual Shopping Personalized
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Ask Kevin
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Delta Galil's RealCool Cotton Improved
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Intelligent Bras
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November Retailers' Sales Review
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The Buzz
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Reps Corner
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                                      Page 3
Lingerie Americas & MAGIC
      Join Forces in 2008
Lingerie Americas, North America’s largest and most respected intimate apparel and related brands trade show, and MAGIC International, the premier fashion trade event in the world, are entering into an agreement to host Lingerie Americas at WWDMAGIC, beginning in February 2008, it was announced today by Patrice Argain, CEO, Lingerie Americas.
Lingerie Americas at WWDMAGIC will be held February 12 – 15, 2008 at the Las Vegas Hilton.
“We are delighted to be teaming up with MAGIC International,” said Mr. Argain. “After our successful August launch in Las Vegas, we were confident the show could become much more. By joining with MAGIC International will be able to offer the best to visitors and exhibitors alike.”
“Our partnership with Lingerie Americas brings a new category to our retailers, enabling them to expand their product mix” said Christopher McCabe, Vice President and General Manager of MAGIC International. “By being a part of the MAGIC Marketplace, lingerie exhibitors can connect with the largest gathering of specialty retailers in the world.”
Lingerie Americas at WWDMAGIC combines the expertise of North America’s most recognized intimate apparel show featuring the best intimate apparel and related brands, with the power of the premier fashion trade event in the world and the largest gathering of fashion buyers nationwide.
Lingerie Americas New York will continue to operate independently.
About MAGIC International
Every August and February, the fashion industry converges on Las Vegas for the most influential four days in the business – the MAGIC Marketplace. The next event takes place February 12-15, 2008 in the Las Vegas Convention Center and Hilton. For information, call (310)659-5380 or log onto www.MAGIConline.com.
MAGIC International is a subsidiary of Advanstar Communications, the world’s largest and most widely recognized organizer of trade shows for the apparel industry producing the MAGIC Marketplace in Las Vegas featuring MAGIC, WWDMAGIC, MAGIC kids, Sourcing at MAGIC, PROJECT, and Pool.
About Lingerie Americas
Founded in August 2002, Lingerie Americas Trade Show’s mission statement is to provide the industry with a global networking platform offering a professional environment for Intimate Apparel and Swimwear manufacturers to introduce their new collections, and the opportunity for North American retailers to discover the best selection of brands from all over the world. With two editions each year in New York City and with its August 2007 launch in Las Vegas, Lingerie Americas has become the not-to-be missed event of the industry.
The organization focuses on providing excellent service via its pre-registration, complimentary newsletters, on-line exhibitors list, thought-provoking seminars, discounted rates on hotel bookings, complimentary lunch and breakfast, copies of major international trade press, and more.
The 2008 editions of Lingerie Americas New York will be held February 24-26, and August 3-5 at The Altman Building and Metropolitan Pavilion. Lingerie Americas at WWDMAGIC will be held on February 12-15 and in August at the MAGIC Marketplace at the Las Vegas Hilton.
Please visit www.lingerie-americas.com for more information.


4/12
Warnaco's Calvin Klein Deal
Apparel maker The Warnaco Group Inc is to expand its global Calvin Klein business as part of a $38.5m deal that will also see it hand the luxury Calvin Klein Collection back to the brand's owner Phillips-Van Heusen Corporation.
Under the agreement announced December 10, Warnaco will operate Calvin Klein Jeans accessories stores in Europe, Asia and Latin America, as well as stores for ck Calvin Klein accessories in Europe and Latin America.
It will also get e-commerce rights for the jeans in the Americas, Europe and Asia, and e-commerce rights for accessories Europe, Asia and Latin America.
Each of these arrangements will be long-term, terminating in 2044, the company said.
Warnaco has also agreed with Calvin Klein Inc and Windsong Golf LLC to sub-license and distribute Calvin Klein Golf apparel and golf related accessories in department stores, specialty stores and other channels in Asia.
"Given the powerful growth worldwide in accessories, we believe the acquisition of the new rights represents an important opportunity for us to expand our Calvin Klein businesses," said Joe Gromek, Warnaco's president and chief executive officer.
In return, part of the pact will see Warnaco assign its shares in Confezioni Moda Italia Srl (CMI), the licensee of the Calvin Klein Collection business, to Calvin Klein Inc.
Warnaco had been due to begin managing the luxury collection from January 2008 and to operate the Calvin Klein Collection business through 2013.
The new transaction is now targeted to close in mid-January 2008, and will give Calvin Klein Inc, a subsidiary of Phillips-Van Heusen Corp, complete control of this business.
"We are thrilled with the prospect of bringing our men's and women's Calvin Klein Collection business back in house and operate the brand directly," said Tom Murry, president and chief operating officer, Calvin Klein Inc.
"We are committed to the long-term objective of building the Calvin Klein Collection brand into one of the world's top global luxury businesses."
Phillips-Van Heusen plans to open additional Collection stores over the next three years, adding to its existing shops in New York, Milan, Dubai and Beijing.
It also intends to hire a brand president, but expects Fabio Fusco, presently the Milan-based CEO of Calvin Klein Collection, to remain in that role.
Not surprisingly, the two companies are putting a positive spin on the changes.
Warnaco, whose owned and licensed brands also include Warner's, Body Nancy Ganz, Speedo and Chaps, will now postpone its plans to move into designer level ready-to-wear.
But the company estimates the new deals will generate additional annual revenues of nearly $150m over the next five years, and offer the potential to expand through e-commerce and digital channels.
CEO Gromek also points out that they are "consistent with our strategic objective of maximizing the potential of our Calvin Klein businesses, expanding globally and growing our direct to consumer business."
New York based Warnaco acquired the rights to the Calvin Klein Jeans accessories line in Europe and Asia, and the CK Calvin Klein 'Bridge' sportswear and accessories line in Europe, for $286m in January 2006.
The Calvin Klein businesses - including underwear and women's swimwear - generated $1bn in revenues for Warnaco in fiscal 2006, and form the cornerstone of a new strategy unveiled by the company in September to focus on brands it believes will deliver sustainable long-term growth.
As part of this strategy, Warnaco is now in the process of selling nearly all of its designer swimwear brands such as Catalina, Anne Cole and Cole of California, its Lejaby intimate apparel and related swimwear business, and intends to exit all of its private label swimwear businesses by June 30, 2008.
Phillips-Van Heusen owns and markets the Calvin Klein brand worldwide, together with marketing a variety of goods under its own brands.
The Calvin Klein name was acquired by Phillips-Van Heusen in 2003. Many of that brand's products are made through global license agreements covering apparel, accessories, shoes, sleepwear, hosiery, socks, swimwear, belts, eyewear, watches, jewelry, coats, suits, fragrances and home products.
But for the luxury Collection line, it makes sense for Calvin Klein to have total control over the design, development, sourcing and sales - which ultimately drives brand image and awareness around the world.
Emanuel Chirico, chairman and chief executive officer of PVH, confirms that "reuniting the Calvin Klein Collection business with the brand's creative directors [Francisco Costa (women's Collection), Italo Zucchelli (men's Collection), and Ulrich Grimm (men's and women's Collection shoes and accessories)] is important for maintaining the halo that the Collection brand provides to the other Calvin Klein brand businesses."


8/24                    www.delicateillusions.com

"Ask Kevin"
      For all of your website questions...
Kevin and his wife have been retailing lingerie and adult products since 1988. They believe that a large portion of their business success came from the addition of their websites to their retail store and that in today's fast paced market, internet marketing goes hand in hand with any business.
Kevin's personal site design experiences include all levels of internet marketing and design including secure server ordering processes, merchant account integration, HTML editing, photo editing, graphic design and banner advertisements. All of which are needed on a business style website.
Kevin also designs websites and consults clients who want to do more business online.
Kevin welcomes your questions and comments regarding website design, internet marketing, photo editing, domain registrations hosting and more. For serious website entrepreneurs, he recommends this course for complete Internet marketing training. Internet Marketing & Site Optimization Tips: http://www.marketingtips.com/t.cgi/848190
You can ask Kevin your questions at Kevin@mcpetesez.com

The "Ask Kevin" Column is an opinion Column and may not necessarily reflect the views of McPete Sez.



Virtual Shopping Personalized
A new virtual shopping tool that lets users superimpose a photo of their own face onto their 3D virtual model is set to enhance the online retail experience at brands like H&M, Adidas, Speedo and Levi Strauss.
The Face solution from My Virtual Model makes the avatars more realistic and gives a more lifelike experience when trying on clothing and accessories from major brands.
This experience is expected to drive brand loyalty, higher customer satisfaction and viral effect.


Hey Sales Reps !!!
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