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In This
Issue
NandoVision
Risque
Wigs
Gozooko
Studio Time
Tia
Lyn
Lingerie
International
Lingerie Shows
McPete
Sales
The Underfashion Club
Styles Fashion
Articles Of Interest
McPete Sez Newsletter Email Gets an Upgrade
Page 1
$52.4 Billion
Page 1
Enter to Win $200 Adult Prize Package
Page 1
Social Media Plays
Significant Role for Holiday
Page 1
Kinnaird Ireland
Page
2
Esty Lingerie Launches Violet
Page
2
Intimate Graphics - Curvy Kate AW12 Sneak Peak
Page
2
Business & Technology - Are your keywords
still relevant?
Page
2
Create Lingerie - The Pros and Cons of Daily Deals
Page
2
McPete Sez
Mailbag
Page
2
Fab Foundations
Page 3
Five Ways to Improve Holiday
Sales
Page 3
The International Lingerie
Show
Page 3
Ask the Gozooko Guys
Page 3
Ask Andy
Page
3
The International Lingerie
Show Continued
Page 4
Lejaby Subject of Sale Order
Page 4
The Addict Expose -
Designer Interviews: Myriam Girard
of Myriam Girard Lingerie
Page 4
Cambodia Ups Minimum
Wage $5
Page 4
In The Toybox with Alexandra Cage
Page 5
JOPEN Releases Intensity
Page 5
MCPETE SEZ CLASSIFIEDS
Page 5
The Buzz
Page 5
Reps Corner
Page 5
Shows & Events
Page 5
McPete Sez
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December 1, 2011
Issue #302 Th
8/24
Intimate Apparel
Sleepwear-Daywear-Foundations-Loungewear-Hosiery-
Lingerie-Swimwear-Dancewear-Clubwear
Ready-to-Wear
 
McPete Sez Newsletter
Email Gets an Upgrade
As you can see, there are a few changes to McPete Sez starting this issue. Now the entire page 1 will be
delivered directly to your inbox. All of the links are live, but since it's an email, videos and animated
graffics will need to be viewed from the actual McPete Sez online page.
For all of you who still want the print page, a link has been added to the left side column.
Over the next year, you will see more changes, all while keeping the same newsletter look Peter McKeown
created.
As always if you have any questions or comments, please feel free to email them to
info@mcpetesez.com
Enter to Win $200
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of adult items from Cal Exotics, Doc Johnson, Sport Sheets and more.
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with your name, zip code and if you are a consumer or retailer.
For more information go to In
The Toybox with Alex Cage on page 5.
Look for more giveaways in upcoming issues of McPete
Sez, on Facebook and Twitter.
5/24 Watch
Tia Lyn's NY Fashion Show with beautiful models of ALL SIZES!
$52.4 Billion
$52.4 billion is the amount of sales posted for Thanksgiving
weekend. The latest figures suggest that US shoppers have shrugged off economic worries, with clothing
among the top gifts.
Traffic and spending over the weekend were up both online and in stores, reaching historic highs,
according to a survery by the National Retail Federation.
A record 226m shoppers visited shops and websites over Black Friday weekend (which includes Thursday, Friday,
Saturday and projected spending for Sunday), up from 212m last year. And more than half (51.4%) bought
clothing and clothing accessories.
Digging deep into their holiday budgets, the average holiday shopper spent $398.62 over the weekend, up
from $365.34 last year. Total spending reached an estimated $52.4bn. Shoppers also checked out
retailers' deals online, spending an average of $150.53 on the web - 37.8% of their total weekend
spending.
"After an historic holiday weekend, retailers know the holiday season is far from over and will continue to
look for ways to excite holiday shoppers and build on the momentum we've seen thus far," said NRF president
and CEO Matthew Shay.
The survey, conducted by BIGresearch, found 28.7m people shopped online and at stores on Thanksgiving
Day - up from 22.2m last year. More people than ever before also shopped online and in stores on Black
Friday, as 86.3m shoppers braved the crowds that day alone.
Continuing the momentum from 2010, nearly one-quarter (24.4%) of Black Friday shoppers were at the stores by
midnight, either waiting for stores to open or visiting retailers who opened on Thanksgiving evening.
By comparison, the number of people who were at the stores at midnight was 9.5% in 2010 and 3.3% in 2009.
"The appetite for these early openings is only getting stronger among holiday shoppers, and retailers did a
great job providing Americans just what they wanted this weekend - the ability to shop on Black Friday
without having to get out of bed before dawn," said BIGresearch executive vice president Phil
Rist.
"Consumers are clearly demonstrating their desire to spend this holiday season, and shopping early and
often seem to be their new mantra as they seek the best value for all their holiday purchases."
The most popular shopping destinations were department stores (48.7%), discounters (37.5%) and clothing
stores (24.6%).
However, while shoppers have shown they are willing to spend this holiday season, they are far from throwing
caution to the wind when it comes to how much they will spend on gifts. Retailers will have to stick to
an aggressive holiday promotion schedule to keep consumers interested.
Fashion Photo
Laurie
models Shirley of
Hollywood
If you would like more information about Fashion Photo
or would like to be included in the McPete Sez Fashion
Photo contact Jerome Hamilton at
Studio Time Photography jerome@studiotime.us
Pakistan Factories Stop
Electric Payments
Textile factory owners in Karachi are to stop
electricity payments to the Karachi Electric Supply Company due to daily 12-hour power cuts in the city's
industrial zones.
Mian Abrar Ahmad, president of the Karachi Chamber of Commerce & Industry, advised the plant owners to
cancel their payments and deposit the money at their respective industrial town association offices.
However, the KESC has warned it will permanently cut electricity supplies for non-payment of bills.
Siraj Kassam Teli, former president of the KCCI, said that if KESC and the government failed to pay
attention to the energy crisis, it would result in plant closures and protests by six to seven million
workers.
But Dr Asim Hussain, federal minister for Petroleum and Natural Resources, said arrangements have been
made to end power outages from November 28, for industrial areas. However, the industry will still
face power cuts on four Sundays in the month of December
He added that the country is likely to face a worsening energy crisis in the near future, but that
gas availability will be improved after January 2012 Karachi is Pakistan's largest business and trade
center with seven industrial zones.
3/24 CLICK HERE to
watch Risque's Video on YouTube
ASA Bans M&S Lingerie
Advertisement
An ad for Marks & Spencer's lingerie has been banned by UK authorities for being too sexually suggestive.
The Advertising Standards Authority banned an poster displayed on London buses which pictured a stocking-clad woman kneeling with her legs apart and back arched. The Authority said the ad was "socially irresponsible" and has ordered the UK retailer from all outdoor displays.
The ASA received 15 complaints over two ads, with complainants saying that they were overtly sexual and objectified women, and that they were "sexually suggestive and were likely to be seen by children".
"We considered that the pose of the woman kneeling on the bed was overtly sexual, as her legs were wide apart, her back arched and one arm above her head with the other touching her thigh," the ASA said.
"We also noted that the woman in this image wore stockings. We considered that the image was of an overtly sexual nature and was therefore unsuitable for untargeted outdoor display, as it was likely to be seen by children. We concluded that the ad was socially irresponsible."

A second ad which faced similar scrutiny was not banned as it was "reasonable" to feature women wearing underwear in an ad for lingerie.
Bangladesh Government Hinders US Labor Probe
The Bangladesh government is currently withholding permission for a United States-sponsored survey to
check if child and forced labor is employed in the country's apparel sector, even though the local
garment industry has no objection.
"The government should grant the permission", Shafiul Islam Mohiuddin, president of the Bangladesh Garment
Manufacturers and Exporters Association said. "Anyone can visit and check that there is no child
labor in our industry".
However the survey is not likely to involve inspections inside export-oriented garment factories.
Ahmed Wali, a senior official at RTM International, the local NGO sub-contracted to conduct the survey,
said that the assignment is to check child labor in more informal parts of the industry such as local
tailoring shops.
Furthermore, he said that, "we would not proceed without an approval from the Bangladesh government",
an application for which is pending.
Bangladesh and US have been negotiating a Trade and Economic Cooperation Forum pact for more than a year,
where labor rights issues remain unresolved.
"We have reached consensus on almost all issues except that of child labor", Bangladesh's finance minister
Abul Maal Abdul Muhith told journalists in August this year. "We will seek relaxation on this issue".
Subsequently, the US Department of Labor appointed ICF International, a Virginia-based consultancy firm
to undertake a survey; it, in turn, engaged RTM.
Thailand
Floods Cripple
Industry
According to the latest figures from the Thai Garment Manufacturer Association, more than 160 companies in
Thailand's textile industry are now reeling from widespread flooding which has crippled the country
over the last few weeks.
About 22 textile companies and 142 garment companies in Thailand have been hit by floods, the association's
secretary general Mr Yuttana Silpsarnvitch said. The floods have stopped around 25% of the country's
garment production, with some firms unable to continue because of the broken supply chain, he said.
The association is still gathering information from its members. "The government is now trying hard to
contain the water flow and make it dry as soon as possible," Mr Yuttana said, adding other state support
for the industry would be announced soon.
"We are helping to share information on finding dry areas to use as temporary production spaces and
sourcing material," he said.
The association is also working with a sewing machine company to help fix association member machinery
damaged by the floods.
Thai media reports have claimed production is expected to be delayed for a month because of shortage of
materials.
This is because flooding has been especially serious in the Phetchakasem, Bang
Kae, Aom Yai and Aom Noi
areas which are home to concentrations of upstream weaving, bleaching and dyeing companies. Many have had
to close because their waste-water treatment systems have been submerged.
Social Media
Plays
Significant Role for Holiday
Sales
Black Friday shoppers will increasingly use social media and the internet to pinpoint retailer discounts
and promotions this year, according to a new survey.
The National Retail Federation expected up to 152m people to shop over the three-day weekend, up more
than 10% on last year’s total of 138m.
But it adds that, according to the survey conducted by BIGresearch, only 74m say they will definitely shop,
with a further 77m waiting to see if the bargains are worthwhile.
The survey suggests that just over 50% of shoppers will keep up with advertising circulars throughout the
holiday season, while 31.7% will watch retailers’ holiday commercials, 23.1% will seek out coupon
websites and 32.3% will keep track of email retailer coupons.
Meanwhile, 17.3% say they will monitor retailers’ Facebook pages and 11.3% will look at group buying
sites like Groupon and LivingSocial, and of those using tablet devices, 21.3% will use group buying
sites and 31.2% will use retailer Facebook pages.
Retailers themselves are also increasingly using social media and the internet, according to the
Shop.org eHoliday Survey, also conducted by BIGresearch.
The survey said 84.2% would email deals to their customers, up from 80% last year, while 73.7% would
use their Facebook page to reach shoppers, up from 57.1%.
“Social media will play a big role in how shoppers follow company sales announcements this holiday
season,” said Phil Rist, executive vice president, strategic initiatives, at
BIGresearch.
“From Facebook and Twitter and even group buying sites, ‘social’ retailers may be rewarded this season
in terms of additional holiday sales.”

Textile Unions Push for Changes to Labor Laws
Trade union leaders in Pakistan are calling for the implementation of a living wage and changes to the
country's labor laws - and say they will resort to strikes and protests if the government refuses to
accept their demands.
Their concerns follow two days of meetings in Islamabad involving five trade union federations
affiliated with International Textile Garments Leather Workers Federation.
In particular, they want to see an end to the minimum wage system which they say has "failed to fulfill the
basic needs of the worker." They want the PKR7000 (US$80) monthly minimum wage replaced with a living
wage of PKR25,000 (US$286) for every worker.
They also want labor law to be formulated "in accordance with the requirements of the workers and
observe them strictly," and are calling for an end to the ban on factory labor
inspection.
The unions also want the Punjab government to end restrictions on union formation in factories with less
than 50 workers, which they say is against the articles of constitution and ILO conventions. On a
wider level, they are calling for an end to all restrictions on union formation and want it to be
compulsory for every establishment to have a union.
And they say there should be a mechanism for courts to rule on industrial disputes within three months.
The five unions represented at the meeting were the Pakistan Textile Garments Leather Workers Federation,
Pakistan National Textile Leather Garments and General Workers Federation, Itehad
Labor Union Carpet
Industry Pakistan, Pakistan Textile Workers Federation and the National Trade Union Federation.
Their concerns stem from worries about the country's high rate of inflation, low minimum wages,
centuries-old labor laws and poor enforcement of labor laws, as well as the lack of social security
and pension facilities for most workers.
"We demand that the government accept the workers' demands for the sake of industrial peace and harmony,
otherwise we don't see any other way than except to take the streets to achieve these demands," a
statement said.
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